Elizabete Vieira Studio de Beleza
Identidade Visual | Visual Identity
PT - BR
Elizabete Vieira é uma profissional que lida diretamente com a vaidade feminina. o estúdio que também leva seu nome, atua no segmento de vaidade feminina à 15 anos, com uma equipe de profissionais experientes e especializados.
Identidade Visual | Visual Identity
PT - BR
Elizabete Vieira é uma profissional que lida diretamente com a vaidade feminina. o estúdio que também leva seu nome, atua no segmento de vaidade feminina à 15 anos, com uma equipe de profissionais experientes e especializados.
O grande objetivo do projeto era se distanciar dos concorrentes em um mercado tão competitivo e repleto de clichês, ao mesmo tempo contar uma história através de um símbolo rico em significado e projetando uma imagem moderna, singular, leve e popular. Sair do óbvio para criar algo que representasse a beleza, a elevação da autoestima e a valorização humana para somar à seriedade e a vasta experiência que a profissional oferece à suas clientes.
EN - US
Elizabete Vieira is a professional who deals directly with female vanity. the studio that also bears his name, has been operating in the female vanity segment for 15 years, with a team of experienced and specialized professionals.
The main objective of the project was to distance itself from competitors in such a competitive market and full of cliches, at the same time telling a story through a symbol rich in meaning and projecting a modern, singular, light and popular image. Going beyond the obvious to create something that represents beauty, the elevation of self-esteem and human appreciation to add to the seriousness and vast experience that the professional offers to her clients.
EN - US
Elizabete Vieira is a professional who deals directly with female vanity. the studio that also bears his name, has been operating in the female vanity segment for 15 years, with a team of experienced and specialized professionals.
The main objective of the project was to distance itself from competitors in such a competitive market and full of cliches, at the same time telling a story through a symbol rich in meaning and projecting a modern, singular, light and popular image. Going beyond the obvious to create something that represents beauty, the elevation of self-esteem and human appreciation to add to the seriousness and vast experience that the professional offers to her clients.
Thank you so much!
Art Direction & design: Murilo Reis
Art Direction & design: Murilo Reis
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